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In China, most signboards are written in Chinese calligraphy. If a sign is not written in calligraphy, it give viewers an impression that the company or shop is not professional.
If there are no Chinese calligraphy, there will be no decoration in China.
In Jin dynasty, carved tombstones was forbidden. So there are less Chinese calligraphy works in that period left although Jin dynasty is one of the glorious period in Chinese calligraphy.
Today, Chinese calligraphy art works are also appear in cars. In China, a lot of cars are decorated with some good Chinese phrase such as "safe on the way" in Chinese calligraphy.